The Internet can sometimes be an awful place.
Other times, however, it can be the funniest, most creative and uniquely witty place on the planet.
Earlier this week, for example, Bow Wow shared a photo of a private plane and very strongly implied he was aboard to board said plane.
HOWEVER, an astute commercial jet passenger then spotted the rapper on board her flight and, having seen Bow Wow"s private plane Instagram post, told the world that the artist was a giant liar.
A reverse image search on Bow Wow"s photo proved that the image belongs to MIA VIP Transportation, an executive group transportation company located in Florida.
Hence, the outbreak of the #BowWowChallenge, in which social media users shared side-by-side photos; one of their supposedly luxurious lifestyle… the other of their reality.