Donald Trump did not disappoint … he has pissed off the the grieving victims and families of the Florida high school shooting by making the tragedy all about him. Trump jumped on the shocking lapse of judgment on the part of the FBI by ignoring a…
Sunday, February 18, 2018
Monday, February 5, 2018
Dodge Exploits Martin Luther King to Sell Trucks, Twitter Erupts
Martin Luther King Jr. had a dream a very long time ago.
And we can assure readers of the following:
His dream was most definitely not to have his legendary words used in an ad for Dodge Ram trucks.
But that"s exactly what the car company did at Super Bowl 52, excerpting portions of the activity"s 1968 speech "The Drum Major Instinct."
The 30-second ad cost Dodge $ 5 million… and a great deal of negative PR.
It turned into a tribute to patriotism, complete with photos of U.S. Marines and a camouflage-clad soldier hugging his child.
This was a pitch for Dodge Ram trucks" "Built To Serve" volunteer program, but the commercial instead provoked anger from many viewers and a rebuke from the King Center itself, which says its mission is to carry on his teachings and to "empower change-makers who are continuing his efforts today."
The mission does NOT include the use of King to sell a bunch of vehicles.
Tweeted The King Center during the game, as opinions were being voiced all around social media:
Neither @TheKingCenter nor @BerniceKing is the entity that approves the use of #MLK"s words or imagery for use in merchandise, entertainment (movies, music, artwork, etc) or advertisement, including tonight"s @Dodge #SuperBowl commercial.
Later, after writer Michael Arceneaux wrote on Twitter, "So that means the King children allowed Dr. King"s voice to be used to sell me a Dodge truck," Bernice King replied very simply:
"No."
Added Tim Calkins, a marketing professor at Northwestern University:
"The use of MLK to promote Ram trucks strikes many people as crass and inappropriate."
And Kelly O"Keefe, a professor at Virginia Commonwealth University"s Brandcenter:
"They pushed it over the edge. You wanted to root for it because the cause is good, but it just didn"t end up fitting the brand, so you ended up feeling a little bit manipulated."
Do you agree?
Or is this much ado over very little?
Watch the controversial Super Bowl commercial below and decide for yourself:
Thursday, January 5, 2017
Soulja Boy Exploits Chris Brown"s Daughter and Baby Mama in Feud (PHOTO + VIDEO)
Well, it just got real … Chris Brown’s daughter, Royalty, is now smack in the middle of his beef with Soulja Boy — and Soulja’s the one who put her there. SB just posted a pic of 2-year-old Royalty with Floyd Mayweather and TheMoneyTeam…
Monday, February 1, 2016
Nick Gordon "Exploits" Bobbi Kristina"s Death on Twitter
No one has heard from Nick Gordon since Bobbi Kristina Brown’s untimely passing.
Then, last week, the unofficially adopted son of the late Whitney Houston started to post personal photos on Twitter.
One photo, which Gordon captioned “Baby Girl” features Brown working out.
Another featured Brown kissing Gordon in front of an ice cream stand, with her legs wrapped around his.
It was a bit strange, considering Gordon has kept a low profile. At press time, his account has been made private.
Back in October, People Magazine obtained court documents from a $ 10 million wrongful death suit, which accuses Gordon of killing Bobbi Kristina.
“Ms. Brown died due to a violent altercation with Defendant (Gordon) after which he placed her in a bathtub, unconscious, after he injected her with a toxic mixture,” the documents state.
“After a particularly violent altercation with the Defendant (Gordon) which left her battered and bruised, with a tooth knocked out,” according to Bobbi Kristina’s court-appointed conservator, Bedelia Howard.
Their relationship had been plagued with rumors of abuse leading up to her being found.
Brown died on July 26th after a six-month coma, and Gordon denies having any involvement in her passing.
His lawyers called the accusations “meritless and slanderous.”
Monday, December 28, 2015
Yolanda Foster: Bravo Exploits Me, But I Kinda Love It!
On the one hand, The Real Housewives of Beverly Hills is guilty of editing.
On the other, a star is born!
“Yolanda is really mad about the editing that she is getting because she feels like Bravo is making it look like she’s faking her disease,” a source told Radar Online.
“She has fought so hard to get better and to portray her as exaggerating the disease is insulting her. She feels like she is being exploited.”
Yet, Foster is allegedly thrilled that she has found fame, albeit through a very taxing illness.
“The attention Yolanda has been getting from her illness and her divorce has made her a bigger star, and she really likes that,” the source added.
“Since she’s getting divorced she is thrilled that she is a famous name in her own right.
This is where it gets a little dramatic.
“Yolanda has always wanted to outshine the other women. She wants to be as famous as Kyle Richards or Lisa Vanderpump and now that they’re talking about her all the time she is becoming the bigger star.”
Foster has been working her whole life as a model, so I’m sure there’s a part of her that enjoys the limelight.
However, I’m going to give her the benefit of the doubt and assume she’s happy that her fight against Lyme disease is getting so much exposure.